Apple CEO on rivals: 'We've always suited up and fought'

Share price plummets may mean a lot on Wall Street, but Tim Cook brushed off the vagaries in the company's stock as an indication that Apple is losing its edge over the competition.In an appearance at the D11 Conference,Apple's CEO brushed aside suggestions that Samsung's growing strength or the surging popularity of Android suggests a deeper problem for Apple.Is Apple in trouble, Cook was asked by conference co-host Walt Mossberg."Absolutely not," Cook replied, moving seamlessly into stump speech mode. He said the company had sold 85 million iPhones and 42 million iPads in the last quarter. "More importantly, customers love them," according to Cook, noting that customer satisfaction numbers were "off the chart and the usage numbers, based on Web traffic, far outpace its market share." "From my point of view, over my long tenure at Apple, not as CEO, we've always had competent rivals. We fought against Microsoft-still fight against Microsoft, particularly in the PC space," he said. "We fought against hardware companies thought to be really tough like Dell. We've always suited up and fought."

Apple CEO downplays reports of iPhone component cuts

After a week of silence, Apple has weighed in on reports that it cut orders on components for production of future iPhone. As in, it's not happy about them, but it's not about to confirm or deny them.According to chief executive Tim Cook, the company's supply chain is "complicated," and so people shouldn't look too deeply into any one aspect of it to see the bigger picture. "Even if a particular data point were factual, it would be impossible to interpret the data point for what it means to our overall business," Cook told analysts during the company's first quarter earnings conference call this afternoon. "There's an inordinate long list of things that would make any single data point not a great proxy for what's going on," he added.A pair of stories earlier this month -- one from Japan's Nikkei and another later in the day from the Wall Street Journal -- claimed Apple cut its component orders for the iPhone by nearly half in December. The suggestion from both was that demand for Apple's iPhone 5 had declined, causing Apple to slow down on manufacturing orders for more devices.Apple played up sales of the iPhone, which were the bright spot in a record quarter that still came in below what Wall Street was expectingin revenue and sales of iPads and Macs.